About Us
EDFM are a data company focused solely on Independent and Symbol convenience store EPoS sales data
Unlocking the Power of Data for
Convenience Businesses
EDFM are a data company focused solely on Independent and Symbol convenience store EPoS sales data. Formed in 2010, we built up a large read of this fascinating sector, before joining the Retail Data Partnership (RDP) in January 2023. Furthermore, EDFM are now, with RDP, part of the Retail Spotlight consortium, which provides access to EPoS sales data from 11,000 stores, by far the largest sample of this sector available on the market in the United Kingdom.
We recognise that every organisation is unique, which is why, whether you are a small startup, mid-sized enterprise, or multinational corporation, EDFM can customise our output to meet the specific needs of each client. By collaborating closely with you, we gain a deep understanding of your business objectives, challenges, and opportunities, allowing us to develop unique data strategies that align with your goals to help drive tangible results.
Paul Holden-Warren
Senior Account Manager